Olive Seed is a holistic wellness center, demonstration kitchen, community space in Detroit, MI offering a range honest, sustainable products, integrative therapies and nutritional services, workshops and access to herbalism and ancient healing wisdom.
Working with Founder Latricia Wright since 2016, I’ve had the honor of building and Olive Seed’s brand architecture and designing an expansive visual identity system over several project phases spanning: strategy, brand positioning and guidelines, tone of voice + copywriting, social strategy and execution, product packaging, illustration, online e-commerce website and application plans for a soon-to-be brick and mortar storefront.
2016 - Present
Client / Olive Seed
Roles /
Identity Development
Brand Guidelines + Positioning
Copywriting
Graphic Design
Packaging Design
Illustration
Web + Newsletter Design
